Klaviyo's New AI Customer Agent Explained — With Gina Potenza, Klaviyo Partner Team

Klaviyo just launched something most D2C brands
haven't paid attention to yet.

K-Service — and specifically Customer Agent —
is Klaviyo's new AI-powered customer support suite
that's changing how brands handle tickets, convert
site visitors, and drive revenue from support
interactions.

In this episode I sat down with Gina Potenza from
Klaviyo's partner strategy team to break down
exactly what K-Service is, how it works, and
whether D2C brands should be using it right now.

What we cover:
— What K-Service is and why Klaviyo built it
— How Customer Agent resolves tickets 24/7
  across email, SMS, and WhatsApp using AI
— How Customer Hub turns on-site support into
  a conversion and upsell tool
— Why you only get charged when the agent
  actually resolves a ticket
— How to train the agent on your brand voice
— What onboarding looks like and how fast
  you can go live
— How we're using K-Service right now at
  Bread Loaf across our client accounts

Guest: Gina Potenza, Partner Strategy — Klaviyo
Connect with Gina: gina.potenza@klaviyo.com
Klaviyo pricing: klaviyo.com/pricing

✅ Elevate your brand's Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com
🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02