The Klaviyo Tool That's About to Change What You Pay an Agency For

I was in the room in Boston when Klaviyo 
announced Composer at K:BOS 2026.

And I don't think most brands or agencies 
understand how big this is yet.

Composer isn't another AI writing tool. 
It already knows your customers, your 
campaigns, your flows, your segments, 
and your performance data — and now it 
can start doing the work.

In this episode I break down exactly what 
Composer is, what it can already do today, 
what's still rolling out, and what it 
means for D2C brands and retention agencies 
heading into Q4.

The job of the marketer doesn't disappear. 
The job changes.

And the agencies that don't adapt are going 
to get exposed faster than anything else 
has exposed them before.

✅ Elevate your brand's Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com
🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02